21 Nov The Impact Of Adding Radio To Your Media Plan
Here’s What Happens When Radio Is Added To The Media Plan
Adding radio to a TV campaign targeting dog owners increased the reach by 8%. Adding radio to a mobile campaign brought a 12% lift, 19% for desktop/laptop, 22% for print, 30% for a digital place-based ad and 39% for a tablet campaign..
November 21, 2018
Read more at: InsideRadio.com